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bhartzer
09 February 2010 @ 09:51 am
Offerpal Media has launched "Offerpal Tasks," a new way you can earn virtual currency to use in online games and social networks. You can earn virtual currency through Offerpal Tasks by completing simple online tasks through Amazon Mechanical Turk.

I took a look at some of the tasks and they included tasks like rating search results, categorizing web sites, categorizing articles, or even answering questions. Offerpal Tasks are available right now throughout Offerpal's network of more than 2,000 web sites and applications.

Offerpal Tasks allows online gamers to select from 1000s of what they call "Human Intelligence Tasks". This is work you can do whenever it's convenient. You can then convert your earnings into virtual currency that can be spent in online games and virtual worlds.

Offerpal Tasks are accessible as a tab within the Offerpal I-Frame, alongside various other options for earning virtual currency, such as completing targeted advertising offers, filling out online surveys and shopping at brand name retailers. You can browse through the Amazon Mechanical Turk marketplace and choose a task based on the type of work, how long it is estimated to take to complete, and how much it pays. Payment is made after you complete the task and it is approved by the requester.

Other types of chores that are regularly available through Amazon Mechanical Turk include:

-- Tagging photos
-- Moderating user generated content
-- Editing content
-- Data cleansing (cleaning up data)
-- Transcribing (like transcribing a video)
-- Proofreading internet content

Offerpal Media returns the highest Revenue Per User for online games and social networks. Offerpal Media combines more than 4,000 surveys, free trials, big brand discounts and other top ad offers with global payment options like credit cards, micro-transactions, mobile billing, offline stored-value cards and more – all in a simple, plug-and-play platform. Monetizing virtual currency couldn’t be any easier.

Offerpal Media is the leader in virtual currency monetization for online games, virtual worlds and social networks. The company's turnkey payment platform gives consumers the opportunity to earn virtual currency for free by taking part in targeted advertising offers, shopping at big-brand retailers, completing online surveys, watching videos or otherwise engaging with brands. Since its launch in 2007, Offerpal has issued more than 725 billion virtual points to over 160 million consumers across 2,000 publishers. The company is headquartered in Fremont, California. Investors include Interwest Capital, North Bridge Venture Partners, and D. E. Shaw Ventures.
 
 
bhartzer
Across the Internet, in news, blogs, tweets and other social media, millions of people are babbling about major brands. This “buzz” can be produced by product launches, ad campaigns, PR events, earnings reports, a single consumer‘s product experience, and many other triggers, even scandals and rumours. The volume and quality of this buzz are predictors and influencers of brand performance; these exposures “count” in the real world, sometimes even more than the advertising-derived exposure typically measured.

Marketers online have always wonderered: How much would it have cost to attract the same media exposure through traditional advertising? Many of the answers have been released in a new report called The General Sentiment Media Value Report™. This report attempts to calculates the dollar value of the buzz, content, and conversation taking place online.

General Sentiment has published its 4th Quarter 2009 Media Value Report, a breakdown of the top performing brands across news and social media web sites for October through December 2009. Generated using General Sentiment's core media measurement and sentiment analysis infrastructure, the report assigns attempts to assign an advertising dollar value to a brand's media exposure.

General Sentiment uses patent-pending technology based on 5 years of research directed at Stony Brook University. The system automatically determines the volume of mentions and sentiment value regarding a brand, company or person. Blending this data with website traffic and online news readership figures, the MVR determines the purchase-equivalent dollar value of the brand exposure across more than 30 million sources.

The technology sector has dominated once again with significant social media value generated over coverage of new product releases and innovations. One surprise was Ford rising to the seventh position, as the company benefited in the media from strong sales reports while competitors suffered from lingering bankruptcy discussion.

The top two brands in the survey, Microsoft and Google, together generated about $1.3 billion in purchase-equivalent advertising value from news providers and social media. Other notable brands in the top 20 included Citigroup, McDonald's, Disney, and American Express. Including Ford, those five companies were mentioned frequently and favorably enough to earn the equivalent of more than $1.2 billion in paid advertising.

1. GOOGLE $669,629,305
Google topped the rankings of the Q4 Media Value Report, with multiple products and innovations creating buzz in the marketplace. Google made a big push into the smartphone space with their Droid and Nexus One handsets. The company’s recent acquisition of AdMob, a mobile ad service, further highlights their strategy going forward. The new Chrome OS, which boasts a fast, simple and secure platform, was announced last quarter, generating considerable discussion on Google’s entry into the PC market.

2. MICROSOFT $648,732,726
Microsoft’s success with its earlier launch of Windows 7 continues to create buzz, particularly in News Media. However, the new Google Chrome OS raised a potential threat to Microsoft as it will be a cloud-based operating system. Also creating news exposure was Microsoft’s announcement of its plan to layoff 5,000 employees. On a more positive note, in December, Microsoft and Yahoo announced that they finalized their planned Internet search and advertising partnership agreement.

3. SONY $294,308,077
In the 4th Quarter, Sony announced the launch of its new online store, Sony Online Services, which sells videos, books, games and movies to compete against Apple’s iTunes store. However, 3D television has been the big story for Sony as they push these units out the door. This initiative has been put in place to bolster revenue as Sony perceives 3D television will be the answer to their woes.

4. APPLE $293,237,918
This December saw rumors of Apple’s latest high-tech gadget, the tablet computer, planned for a roll out in early 2010. Apple made a further move into the internet music market when it purchased one of the market leaders, Lala. Lala allows users to listen to a song once before purchasing and storing online. In other news, Nokia filed suit against Apple claiming the iPhone infringed on 10 patents held by Nokia.

5. YAHOO $291,766,667
Yahoo announced a world wide shutdown of operations from December 25th to January 1st to find new ways to cut costs in the recession. In early December, Yahoo and Microsoft announced the execution of their partnership plan mentioned above. The move is perceived as a positive one for both companies as Microsoft looks to better compete against Google and Yahoo seeks to cut costs further.

6. INTEL $285,685,964
Intel has been in the news frequently in the past few months, mainly due to the recent antitrust cases that led to a billion dollar settlement with rival chip maker AMD. Intel, which has battled anti-trust cases for years in Asia, Europe, and the State of New York, settled with AMG for $1.25 billion after offering large rebates and co-marketing arrangements to keep partners from switching to competitors.

7. FORD $185,905,704
Ford made the Top 10 list again as it continues to report strong results while other American car producers struggle. Reaction was positive when Ford announced further capital investment in its Brazil operations as it plans to invest $2.3 billion over the next five years to improve factories and increase production in the country. United Auto Workers (UAW) and Ford have been in talks over new contracts.

8. IBM $150,381,178
Blue Insight has been all over the news media in the 4th Quarter as IBM announced the rollout of its internal cloud environment with over a petabyte of information. IBM plans to make this cloud service available to customers as well, dubbed IBM Smart Cloud Analytics. Also of note in Q4, IBM acquired Guardium, a market leader in real-time enterprise database monitoring and protection.

9. CITIGROUP $131,326,011
Citigroup announced a planned $15 billion stock offering to repay its TARP bailout funds and was the last Wall Street giant to finalize the Government repayment. Amidst Citigroup’s plans to raise equity, Kuwait’s sovereign wealth fund sold its stake in Citigroup at a $1.1 billion profit. The question remains as to what will happen with the US government’s equity stake in Citigroup.

10. HEWLETT-PACKARD $115,896,188
Rounding out the top 10, Hewlett-Packard made big moves in the M&A market. HP announced the acquisition of 3Com, a provider of competitive network and data center products, for $2.7 billion. Analysts lauded the acquisition as a way for HP to bolster its business in China.

The Fourth Quarter Media Value Report was created using General Sentiment's proprietary software, which "listens" to more than 30 million online sources. To see the report in its entirety, visit www.generalsentiment.com
 
 
bhartzer
Social Connections has released MashedIn.com (www.mashedin.com), an application that allows you to identify mutual connections across multiple social networks. MashedIn gives a widget that can be added to a website or blog where your website visitors can authenticate with either Facebook, Twitter, or LinkedIn to reveal common connections to the widget owner.

People have different groups of friends or connections on various social networks they use on a regular basis. Being able to realize mutual connections across multiple networks steps-up the chance you'll find common linkages. MashedIn offers a key value to companies and business professionals. You can visit a business website or profile and be able to see if anyone you know is connected. For the business, it is like finding a quick introduction to someone who is otherwise totally anonymous. Each connection you reveal offers more context for the visitor.

The MashedIn team defeated considerable technical obstacles to make the application. "MashedIn is deployed entirely in the cloud on Google App Engine," notes CTO Jason Collins. "This framework, combined with MashedIn's parallel processing extensions, allows us to query social networks in a massively parallel manner and traverse large graphs of social connections. This approach allows for relevant, meaningful social connections and recommendations to be presented to the user almost instantaneously, despite having to gather and process large amounts of data from a number of third-party sources."

Social Connections, (www.socialconnections.com) based in Saskatoon, Canada, develops software to leverage social networks and improve trust. The foremost solution released by the company in early 2009 was a reputation management toolkit for small businesses called StepRep. MashedIn is designed to have deeper applicability for individuals to improve trust and identity through social connections.

Social Connections is a wholly owned subsidiary of VendAsta Technologies, which raised $3 million in the summer of 2008.
 
 
bhartzer
The Bay Area Search Engine Academy has officially opened their enrollment and registration for upcoming SEO classes and Online Marketing training for companies. Registration is limited to fifteen people in each of the training classes being held in San Ramon and Santa Clara (near San Jose), California.

The Bay Area Search Engine Academy will start the SEO training by teaching a six-step process that apparently will help their students get started rapidly without having to know a lot of technological code. "Anyone can learn our six-step process and get results," Petty adds. The rest of the week is spent learning techniques that can get a business listed on the search engines many different ways.

Each student is encouraged to bring a wireless-enabled laptop and work on either their own Web site or their client's web site during the search engine optimization training class. All SEO training students are given class time to introduce problems to the other students, get positive feedback, and help the other search engine marketing training students taking the course.

The Bay Area Search Engine Academy is part of the larger Search Engine Academy, started by John Alexander and Robin Nobles numerous years ago. They teach a standardized programme at all their academies around the world.

Once a student has completed the workshop and passed the test, they receive a certificate showing they have have a thorough understanding in search engine marketing. In addition, students can request nationally-recognized continuing education units (CEUs) through the University of Southern Mississippi (an additional $60 fee covers the cost of the paperwork).

Interested students can register online at the Bay Area Search Engine Academy's registration page or contact them directly toll-free at (888) 807-5658.
 
 
bhartzer
02 December 2009 @ 03:49 pm
Sad to say it's not snowing any more here in the Dallas area. Perhaps more will come, though.
 
 
bhartzer
Consumer Watchdog has sent the U.S. Justice Department a Google document presenting the best corporate arguments for why Google should not be viewed as monopolistic, along with a duplicate of the presentation marked up with comments from an expert countering the claims. The nonprofit consumer group received both documents from an anonymous industry insider.

In the presentation, Google seeks to deflate increasing criticism that it is too big and powerful by spin meant to minimize the notion its search and advertising businesses are virtual monopolies. Commentary surrounding the presentation in the second document delivered to Consumer Watchdog presents information countering Google’s contentions in what is described as a “Charm Offensive.”

“As the Justice Department examines the Google book deal and other Google enterprises it deserves to see the play book Google has prepared to deflect scrutiny and insider commentary on how many Google myths lack a basis in reality,” said Consumer Watchdog President Jamie Court. “Google’s charm and spin should not be allowed to deter anti-trust regulators from seeing the real problems with Google’s dominance and setting appropriate limits to protect users.”

The original Google presentation can be downloaded here:
http://www.consumerwatchdog.org/resources/Googlepresentation.pdf

The marked up presentation by the insider can be downloaded here:
http://www.consumerwatchdog.org/resources/charmoffensive.pdf

Or it can be viewed in a web browser here:
http://www.consumerwatchdog.org/corporateering/articles/?storyId=27175

Among the points made in the analysis of the presentation are these:

-- Though Google says it has only a 30 percent share of 2008 online advertising revenue, its 2009 1st quarter revenue increased 6 percent. By comparison Yahoo!’s 1st quarter online advertising revenue plunged 13 percent and Microsoft’s fell 16 percent.

-- Among the big four – Google, Microsoft, AOL and Yahoo! – Google takes in 65 percent of online revenue.

-- Google’s presentation says that technology models evolve quickly, citing as an example the move from dial-up dominated by AOL to broadband dominated by telecom companies like Verizon, AT&T and Comcast. The analyst points out Google’s propensity to buy companies offering new technology citing: YouTube, DoubleClick, Grand Central, Picassa, Keyhole, Blogger, Feedburner, Baidu, dMarc, Orion, JotSpot, AdScape, Jaiku and Postini.

Google’s presentation concludes, “Google welcomes competition because it stimulates innovation, makes us all work harder, and provides users with more choice.”

The commentary reaches a different conclusion:

“[Google’s] charm offensive doesn’t match actions…

“—Competition: All for it when DOJ believes you’re anti-competitive and seeking to extend monopoly, but different tune when marketing advertising dominance of AdWords, Page Rank, etc.

“—Openness: Pushes ‘open’ on competitors, but not itself… Among the most non-transparent on ad auction system, quality score, Page Rank, use of private user data, Google.org, etc.

“—Privacy: Silence is deafening… No discussion here at all of privacy record, despite practices being high on FTC/Congress agenda and privacy groups...”
 
 
bhartzer
More businesses are turning to the Internet to find and engage with baby boomer customers. Boomers are using Twitter, Facebook, LinkedIn and social networking sites in increasing numbers. Business leaders will gather at the What's Next Boomer Business Summit (www.boomersummit.com) on March 19 to find out how to effectively reach baby boomers online. "Boomers are a natural fit for social networks and technologies. They have the time, the life experience, and--more and more these days--the need for social tools to help them accomplish their own goals." said Matthew Lees, Vice President, Analyst, Patricia Seybold Group.

Las Vegas, Nevada (PRWEB) March 2, 2009 -- More businesses are turning to the Internet to find and engage with baby boomer customers. Boomers are using Twitter, Facebook, LinkedIn and social networking sites in increasing numbers. Business leaders will gather at the What's Next Boomer Business Summit (www.boomersummit.com) on March 19 to find out how to effectively reach baby boomers online.

"Boomers are a natural fit for social networks and technologies. They have the time, the life experience, and--more and more these days--the need for social tools to help them accomplish their own goals." said Matthew Lees, Vice President, Analyst, Patricia Seybold Group.

Boomers are a natural fit for social networks and technologies. They have the time, the life experience, and--more and more these days--the need for social tools to help them accomplish their own goals.
Boomers are a natural fit for social networks and technologies. They have the time, the life experience, and--more and more these days--the need for social tools to help them accomplish their own goals.
While it's true that Millenials (the 13-24 generation) share content at double the rate of baby boomers (56%), 31% of Baby Boomers share their own user generated content. This could be in the form of reviews, blog posts, comments, discussion forums, etc.
"The fact that they've been relatively slow to embrace social media underscores more of an opportunity than any innate inability or aversion. But they don't want to be marketed to.Those organizations that can use social media to engage with, learn from, and support boomers will find especially receptive partners and, consequently, greater business success than those who see social media simply as another marketing channel," Lees added. Lees will present information about boomer online activities and insight into how to effectively reach them.

Baby boomers are also actively engaged in user generated content such as ratings and reviews. "While it's true that Millenials (the 13-24 generation) share content at double the rate of baby boomers (56%), 31% of Baby Boomers share their own user generated content. This could be in the form of reviews, blog posts, comments, discussion forums, etc." noted Sam Decker, Chief Marketing Officer of Bazzaarvoice. Decker will be at the Boomer Summit speaking about boomers and user generated content.

David Weigelt, co-author of Dot Boom, Marketing to Baby Boomers Online through Meaningful Online Engagement will speak about how to connect with boomers online. The book unites a developmental marketing approach and a new definition of online engagement specific to baby boomer consumers -- a combination that provides an actionable framework for connecting with these consumers online.

In the current economy, more businesses are seeking effective ways to reach the 58 million baby boomers online. The What's Next Boomer Business Summit (www.boomersummit.com) will include: New research on the new attitudes of baby boomers in this economy; how to market successfully to baby boomers online; search engine and key word strategies that work; how to create online boomer communities that build trust and sales; and, new ways to reach the 44 million caregivers.

Other speakers include:
Entrepreneurship and social media: Guy Kawasaki, Author, founder Alltop

Networking -Ellen Levy, Vice President Corporate Development & Strategy, LinkedIn

Demographics - Jody Holtzman, Senior V.P., Research & Strategic Analysis, AARP

Money -Sandra Timmermann, Executive Director, MetLife Mature Market Institute

Caregiving - Andy Cohen, Founder & CEO, Caring.com

Online communities - Elisa Camahort Page, Founder & COO, BlogHer

Boomer women online - Carol Orsborn, PhD, Senior Strategist, Vibrantnation.com

Boomer volunteers - Sarah Christian, Director, Strategic Partnerships, VolunteerMatch

Brain fitness - Jeff Zimman, Co-founder & Chairman, Posit Science

Search engine strategies - Bill Leake, CEO, Apogee Search

Leading edge boomers - Jennifer Keating Magee, CEO, Keating Magee

New research- Steve French, Managing Partner, Natural Marketing Institute

About the Boomer Business Summit

The Sixth Annual What's Next Boomer Business Summit is produced by Mary Furlong & Associates. Program, speaker and registration information is available at www.boomersummit.com. The Summit is held in conjunction with the Aging in America Conference of the American Society on Aging and the National Council on Aging, March 15-19, 2009.

Attendees include brand managers, corporate strategists, entrepreneurs, non-profit executives, marketing agency executives and publishers responsible for growing their boomer business.

Sponsors include: AARP, Microsoft, Council on Aging Silicon Valley, Wells Fargo, Alltop, Caring.com, EquityKey, HeartMath, Immersion Active, Keating Magee, LiveWorld, MetLife Mature Market Institute, Myine Electronics, Posit Science, The Stress Institute, Verizon, Vibrantnation.com, VolunteeerMatch, Retirement Living TV, ReadHowYouWant, HipCricket, Life Stages Financial, grandparents.com and Moving Mavins. Southwest Airlines is the official airline sponsor of the What's Next Boomer Business Summit.

Mary Furlong & Associates (www.maryfurlong.com) works with companies seeking to capitalize on new business and investment opportunities in the boomer market. MFA provides business development, financing strategy and integrated marketing solutions to entrepreneurs, corporations and non-profit organizations serving the 50+ market.
 
 
bhartzer
02 March 2009 @ 06:38 pm
Former NHLer helps businesses be seen more prominently on the search engines through new business venture that takes what was learned from past experiences and passes that knowledge on to new clients throughout the online world.

Toronto, Ontario (PRWEB) March 2, 2009 -- Search engine marketing is the key to attracting new business to your website, says a former NHL hockey player who has turned business professional.

"One of the things I've learned over the last few years is that the majority of businesses are not seen when people look for them on search engines," says Luciano Borsato, former Winnipeg Jet and CEO of his newly incorporated online marketing company, YSN Group Inc.

One of the things I've learned over the last few years is that the majority of businesses are not seen when people look for them on search engines
We help business websites stand out so that potential customers can find them as they research products and services
Businesses assume having a website will automatically draw thousands of customers. Unfortunately, many people launch their sites and are stunned to find out nobody is visiting.
Good content and effective design are only two of the many keys to getting more page views for your site. And the best way to do that is to get ahead of your competitors on-line.
"We help business websites stand out so that potential customers can find them as they research products and services," he adds.

Borsato -- who holds a marketing degree from Clarkson University in Potsdam, New York, where he attended school on a hockey scholarship -- educates businesses on what people search for online.

After achieving high rankings for brampton.com and other websites by way of their own in-house development through Brampton Media Corp, he and his partners decided to branch out and assist other businesses do the same with their websites.

"It used to be that businesses wanted customers to come to their store and tried everything they could to get them in the door. But the Internet has been a big game changer.

"Businesses assume having a website will automatically draw thousands of customers. Unfortunately, many people launch their sites and are stunned to find out nobody is visiting."

Borsato says YSN Group Inc. has smoothly made the transition from working on their own websites to helping many businesses make the most of their Internet presence. Rewording website content through keyword selection and altering code has drawn additional traffic and, ultimately, boosted sales for clients. But, he adds, it's not an overnight miracle.

A number of recent projects have included achieving first page rankings for dozens of significant 'Toronto' keywords; 'botox Toronto', 'used cars in Toronto', 'lighting stores Toronto' and 'Toronto debt', to name just a few.

"It takes time," continues Borsato. "Good content and effective design are only two of the many keys to getting more page views for your site. And the best way to do that is to get ahead of your competitors on-line."

For a free research report or to find out more about search engine marketing please call Luciano Borsato at (416) 200-9054 or visit www.ysn.ca

About YSN:
YSN Group Inc is a leader in online and search engine marketing. Thorough research, helpful people and attention to detail are our main focus. With a team of helpful specialists, we not only provide your business with additional exposure, but concentrate on the options that are best suited to your success.
 
 
bhartzer
Lanaham, MD (Vocus/PRWEB ) March 2, 2009 -- Vocus, Inc., (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, today announced that it will hold its eighth annual Users Conference from June 3-5, 2009 at The Mandarin Oriental in Washington, D.C. The 2009 Vocus Users Conference, "The Time is Now. Lead," will feature leading PR, GR and PAC experts offering techniques and best practices to help Vocus customers communicate effectively and emerge as a leader in today's world.
2009 Vocus Users Conference
2009 Vocus Users Conference

The 2009 Users Conference will offer customers new ways to leverage Vocus' software to improve results and demonstrate their contribution to the bottom-line. Professionals will

* Hear from industry leaders who will discuss how organizations can emerge as leaders in a tough economy.
* Gain a better understanding of how technology and social media are accelerating the convergence of PR and Marketing.
* Choose from Basic and Advanced PR, GR and PAC training sessions to help maximize the success of campaigns.
* Build relationships and share best practices with hundreds of other professionals to help grow business networks.
* Learn how to maximize the value of their investment in Vocus to meet the organization's needs.


"Today's tight budgets mean doing more with less without sacrificing results," said Bill Wagner, chief marketing officer at Vocus, Inc. "The Vocus Users Conference is a one-of-a-kind opportunity for our customers to learn new ways to leverage our software to not only increase the momentum of communications campaigns in today's economic climate but also demonstrate their impact on company success."

Register by April 3, 2009, and take advantage of a $100 early bird discount on normal conference registration rates. For more information, please visit the Vocus Users Conference page.

About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 3,300 organizations worldwide and is available in seven languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800.345.5572.
 
 
bhartzer
Notabene.net, one of the largest online marketing companies in Scandinavia, has acquired UK-based Guava Ltd. (www.guava.com). Notabene.net A/S (www.notabene.net), which focuses primarily on Search Engine Optimisation (SEO) and Search Engine Marketing (SEM), is quoted on First North under Copenhagen Stock Exchange OMX.

In a market with giants like Google, Yahoo and Microsoft dominating the headlines of online marketing globally, Danish Notabene.net A/S is about to create a strong niche for its own Search Engine Marketing business. It is Notabene.net’s intention to become Northern Europe’s leading player in the field of online marketing, an objective that Notabene.net has planned to achieve through acquisitions, internal growth, highly-qualified employees and technological developments.

With its acquisition of UK-based Guava Ltd., Notabene.net has now taken a decisive step toward achieving this goal.

Acquisition of Guava Ltd.
Guava is one of the largest and most well-respected search engine marketing and web development companies in the UK. Guava specialises in the field of Search Engine Marketing (PPC), Search Engine Optimisation (SEO) and web development providing services to a wide range of large companies both in the UK market and internationally, including ebookers, BT, Travelbag, WHSmith, STA Travel and others.

Guava Ltd. is a perfect fit with Notabene.net’s aggressive business development strategy.

“It is our plan to become Northern Europe’s market leader in the field of online marketing and we are going to achieve this objective through acquisitions and internal growth,” says Brian Mertz Pedersen, the CEO of Notabene.net.

“Through the acquisition of Guava, one of the largest and most well-respected search engine marketing companies in the UK, Notabene.net acquires some of the most qualified search engine marketing employees available. We are delighted that the transaction has completed which will ensure Notabene.net will be among the market leaders in one of Europe’s most mature markets,” continues Brian Mertz Pedersen.

Guava Ltd. was established in 1998 and now has 20 employees. Graeme Radford, Guava’s present Managing Director and co-founder, continues as the Country Manager and UK CEO.

“I am excited about becoming part of Notabene.net as it is clearly a rapidly expanding company with excellent knowledge of search engine marketing within the European market place. I am looking forward to strengthening and expanding Notabene.net’s position within the UK,” says Graeme Radford.

Other acquisitions in sight
The acquisition of Guava Ltd. is only the first in a range of acquisitions which Notabene.net expects to complete in the coming year. It is the intention of Notabene.net to make additional acquisitions, within Germany and the UK to further strengthen Notabene.net’s position within these markets. Notabene.net has in the last year acquired 6 businesses in Denmark and Sweden.

For further information, please contact:
Brian Mertz Pedersen, Group CEO, Notabene.net. Phone: +45 70 27 80 89, Mail : ir @ notabene.net
Graeme Radford, CEO, Guava Ltd. Phone: +44 0118 932 1100, Mail: graeme.radford @ guava.com

Om Notabene.net A/S
Notabene.net is Scandinavia’s leading and most rapidly growing Agency in the field of online marketing. Notabene.net specialises in online marketing, including SEM (Search Engine Marketing) and SEO (Search Engine Optimisation), and has more than 3,000 customers throughout Scandinavia. The customer portfolio covers some of Scandinavia’s leading companies, such as International Health Insurance, Novasol, Danware, Viasat, Oracle, Toyota and others.

In May 2006, the company was first quoted on First North under Copenhagen Stock Exchange OMX. Since being quoted, the company’s shares have increased by approx. 90%. Notabene.net is planning to apply for admission to official listing on the Copenhagen Stock Exchange OMX during 2007/2008.

Headquartered in Copenhagen, Denmark, Notabene.net has offices in Denmark, Sweden and England.
 
 
bhartzer
The Sawmill Limited has announced a further expansion into the streaming media analysis market with the addition of two important media server platforms: Adobe Flash Media Server and Microsoft Media Server. This announcement brings the total number of formats supported (analyzed) by Sawmill to 13, consolidating its position as the #1 analysis tool for streaming media server log files.

Sawmill supports over 750 different log file formats providing accurate data for web, security, and IT professionals worldwide. Support for Streaming Media Servers is a key application area for Sawmill with support for 13 different log file formats, and more on the way. "No other analysis tool approaches Sawmill as the universal analysis solution for providers of streamed content" commented Les Ferrington CEO of The Sawmill Limited. "Content providers can now gain access to key performance statistics and provide usage and service level reports to their customers across all the most popular streaming server platforms."

Currently supported Streaming Media Server log files:

Adobe Flash Media Server Log Format
Microsoft Media Server Log Format
Quicktime/Darwin Streaming Server Log Format
Quicktime Streaming Error Log Format
Helix Universal Server (Style 5) Log Format
SHOUTcast W3C Log Format
Blue Coat RealMedia Log Format
Blue Coat Windows Media Log Format
Helix Universal Server Log Format
IceCast Alternate Log Format
IceCast Log Format
RealProxy Log Format
RealServer Log Format
New formats implemented on request

Steve Mack founder and CEO of LuxMedia (www.luxmedia.com) in a recent article for Streaming Media magazine had the following to say about Sawmill and the tools available to analyze streaming media log files (the full article can be viewed at http://www.streamingmedia.com/article.asp?id=9604&page=1

"Sawmill is a fully featured log-processing solution available in three different versions: Lite, Professional, and Enterprise. The Lite version is limited both by the number of profiles you can have (more on this below) and the amount of customization you can do. The Professional and Enterprise versions are the flagship products, with nearly identical functionality, except the Enterprise version includes external database support, multi-processor support, plus extensive customization of the user interface.

Sawmill includes rich documentation that explains how to install, operate, and customize the software. Sawmill can run either as a CGI program, or as its own standalone web server if you don't have a web server with CGI access. Sawmill runs on practically every OS and has a simple install process. After you install the software, you create profiles to process your log files.

Sawmill is very, very slick. From the install process through profile creation and report generation, it's rare that you need to consult the documentation -- it just works. For example, creating a profile couldn't be simpler. From the Administrative interface, you click the Create New Profile link at the top of the page. This causes a small window to pop up, which then walks you through the process. First you tell Sawmill where to find the log files you want to process. If the log files are on the same machine, you can browse to the directory using the Browse button. If they're on another machine you can tell Sawmill to retrieve them using FTP or HTTP."
Steve Mack, Luxmedia (www.luxmedia.com)

About Sawmill Profiles
Sawmill pricing depends on the number of profiles you need. Each streaming format requires a separate profile. Additionally, if you want to supply separate reports to clients, each client will require their own profile. So if you support Windows Media, RealMedia, Flash, and QuickTime, and have 10 customers for each then you will need 40 profiles to provide individual reports to each client on each format.

Sawmill Licensing & Pricing
Sawmill Lite starts at $99 for a single profile license, Sawmill Professional starts at $249 for a single profile license, and Sawmill Enterprise starts at $695 for a single profile license. Licenses are available in profile sizes as follows: 1, 5, 10, 25, 50, 100, 500, and unlimited. Upgrading profiles and upgrading the product are very simple and straightforward operations, with no loss of previous investment. Sawmill licenses may be purchased online in all three currencies (US$, UK£, Euros) at www.sawmill.co.uk or by contacting the sales desk at e-mail protected from spam bots or by telephone to +44 (0) 870 741 8787.

About The Sawmill Limited
The Sawmill Limited is the publisher of Sawmill software and provides commercial and technical support via distributors and resellers world-wide. Every copy of Sawmill includes email support and free access to minor releases. Support upgrades to Premium Care are available providing telephone assistance and free access to all updates, minor and major. Premium Care costs an additional 25% of the license fee.
 
 
bhartzer
NextEra Media is debuting its Pay-Per-Click Video Network after several months of beta-testing. NextEra CEO, Jaffer Ali said, "Since the beginning of the year we have aggregated 127 video sites into a network. Our goal was to offer a reasonably priced PPC program to advertisers and marketers. All clicks are generated in conjunction with video clips and the initial results have been extraordinary. All video sites are "safe-for-work" and currently serving over 300 million video views per month."

This is not the first time NextEra has created an advertising network. Back in 1999 NextEra aggregated content-based email publications into what became the largest e-zine network online. At its zenith NextEra controlled the advertising inventory of several hundred e-zines with over 63 million opt-in subscribers. Today's announcement marks the evolution from an email-centric model to a web-centric network utilizing state of the art streaming and licensed video content.

Ali continued, "The technological challenges are always a matter of development and tweaking, but getting licensed, fully legal content is what posed the major challenges. Fortunately our subsidiary video portal, EVTV1.com, has secured licenses with studios and producers which enables us to put our client's messages in and around thousands of professionally produced clips. Links to these content clips are placed on our network's video sites with the view either terminating on a special, branded landing page or the marketer's very own website. Our video player can be embedded anywhere so the client controls the environment in which their message is viewed."

It is estimated that 45% of all online advertising is spent via the PPC model. NextEra Media is marrying the most popular form of online advertising with the new Belle of the Ball -- online video.

Ali concluded: "Our Video PPC program addresses the two major concerns that clients have with online video advertising: the legality of the content used in their promotion, and the atmosphere that their message will be seen in. Our technology and fully legal content create a safe haven for marketers and advertisers alike. Quality video content will now be used to drive traffic."
 
 
bhartzer
Mobile search engine marketing expert Gregory Markel, Founder/President of www.InfuseCreative.com , discusses the Apple iPhone's impact on the mobile browser's experience and mobile search engine marketing in both Investor's Business Daily and CNN articles and downloadable PRWEB Podcast this week.

"The iPhone browser is among the first true Web browsers," Markel said. "As a mobile search services provider, we, (Infuse Creative), need to become intimately acquainted with the iPhone browser, search and Web user experience."

Markel discusses the reasons why the Apple iPhone browser will serve to dramatically upgrade the mobile search engine user and browser experience.

Along with Nokia's S60 and Opera's mobile browsers, the iPhone browser takes mobile users into a new era of a more desktop browser like experience, with combined usability of the three browsers including:

Web 2.0 rendering including Ajax., (Though Flash rendering and Java support remains MIA. Adobe is rumored to be providing a version of Flash for the iPhone within 60 days.), Multiple rendering modes, Improved user interfaces, Keyboard shortcuts, Open second window, Memory manager, designed specifically to handle out-of-memory situations on the device; Mouse Pointer, delivering a desktop-like navigation experience, Web address auto-complete, Password manager, Find in page, Frames rendered as tables, Full support for "Text Search" capabilities, Reference UI, a reference implementation of standard browser user-interface features; Full mobility support for dynamic HTML and the scripting language that enables it, Preservation on mobile screens of original designer-intended web page layouts, with text custom-fitted to the mobile display width, Overview mode, Intelligent zoom, Opera Widgets and Greater security.

A helpful site that provides software that will allow users and developers to simulate the iPhone's mobile browser experience can be found at: http://www.marketcircle.com/iphoney/

Markel goes on to say, "One simple example of how the mobile search engine marketing experience has been changed by the iPhone can be found by simply loading Google.com. The user gets the normal, desktop version of Google.com rather than the default mobile version of Google.com, which is currently the case on my Treo, for example.

However, one obvious shortcoming remains, the inability to render Flash, which is a shortcoming for many sites, our client, New Line Cinema's hairspraymovie.com being an example. There may be good news on the horizon about this. My sources indicate that Adobe may be releasing a version of Flash for iPhone within the next 60 days."

Gregory Markel will be speaking publicly about the iPhone and mobile search engine marketing at the Search Engine Strategies conference in San Jose, August 20th, 2007.


CNN Article
Investors Business Daily Article
Apple iPhone

About Gregory Markel and infusecreative.com:
Gregory Markel, recognized as one of the early "pioneers of search" and his Infuse Creative search engine marketing company, are internationally regarded as one of the premiere tech driven lead generation, ecommerce, branding/awareness and entertainment focused search engine marketing companies in the world with clients that include; Mazda, Pacificare, Secure Horizons, United Health Group, Realty Executives, Natrol, National Geographic Channel, Kazoo Toys, The Venetian Resort, John Robert Powers, Prudential, Universal, CBS, EA Sports, FOX Network, New Line Cinema, Sony, Time Warner, Warner Bros, and many others representing dramatically varying client types. Infuse Creative was a 2006 Los Angeles Business Journal nominee for it's "Excellence in Business" award along side companies including Mattel, Inc.
 
 
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Tracy Fredrychowski, SEO Professional announced today that a specialized Search Engine Optimization Workshop is scheduled for August 20-24, 2007 to be held at the Radisson Hotel Charleston Airport in North Charleston, South Carolina.

Tracy Fredrychowski of SEAofSC stated that, "Companies are looking for solutions when it comes to their on-line marketing efforts. In today's competitive Internet marketplace it is vital that companies can position their Web site to be found on the Internet. Being able to offer this type of workshop to area business owners and being able to teach them the latest principles and strategies needed to gain those top positions on Google, MSN and Yahoo! is very exciting."

In describing the 5-Day Mastery Workshop, Fredrychowski added, "Many companies spend hundreds even thousands of dollars monthly on PPC (pay per click) ads. Showing companies how they can achieve top organic (non-paid listings) search results can save them valuable marketing dollars previously spent on PPC ads."

In the past many companies have outsourced their search engine marketing plans. By offering hands-on, non-technical workshops, business owners can learn to optimize their Web site in as little 5 days and see results quickly.

Web site owners attending the workshop can expect to learn:


How to Utilize User-Generated Content for Attracting New Traffic
Social Media Marketing Strategies
6-Step System for Gaining Top Rankings
Keyword Research
Which Search Engines and which Directories are Most Important
Advantages of Paid Inclusion
How to Stay out of Trouble with the Search Engines
How to Build Link Popularity
Working with Blogs
Converting Visitors to Buyers
Affiliate Marketing
In-depth Review of Google, Yahoo and MSN
Latent Semantic Indexing
Link Reputation
Truth and Myths About Search Engine Robots
Why Cascading Style Sheets are so Important
Article Marketing
Work Around Strategies - Frames, Flash, Databases Sites, Image Maps, JavaScript
Pay Per Click Advertising
Web Site Statistic and Log Analysis

Any business owner who wants to understand exactly what the search engines are looking for without guessing will truly benefit from this workshop. After class each student will receive an added bonus of 6 Months free Mentoring that will help them put their SEO skills to work on their own Web site.

Fredrychowski stated, "Students will work on their own Web site during the workshop and learn to recognize its strengths and weaknesses, along with applying their newly discovered SEO skills…putting the power of Internet marketing to work for them."

Fredrychowski concluded, "We have been offering SEO services to our clients for over 7 years and we know the significant impact good quality optimization has on a Web site. Being able to provide Web site owners SEO skills is just the beginning in making their Web sites more profitable."

The Search Engine Academy of South Carolina is the exclusive authorized training workshop to deliver SEO Training throughout the state of South Carolina.

For additional information on workshop dates and locations please contact Tracy Fredrychowski or visit http://www.searchengineacademysc.com
 
 
bhartzer
In order to help organizations find experts in the search industry, topseos.com is releasing its top Internet Marketing & Services Vendor Rankings online and in print via the new Visibility Magazine.

Plymouth, IN (PRWEB) July 9, 2007 -- Topseos.com, a resource for evaluating internet marketing and services, announces the newest group of top Internet marketing and services vendors from organic optimization to PPC, email marketing, training, linking, web development and design, and more.

"The July 2007 rankings have a rare distinction. These rankings are the first to be simultaneously featured in print, i.e. in the Visibility Magazine which is releasing this month." Bill Peden said during the announcement of the release of the latest monthly rankings from topseos.com.

Internet Marketing and Services Vendor Rankings for July 2007 include:

Organic Optimization
1. SEO Image, Inc. - New York
2. Intrapromote LLC - Ohio
3. Bruce Clay, Inc. - California
4. SEO Inc. - California
5. Arteworks SEO - Texas
6. Ionic Media - California
7. YELLOW7 Interactive - Texas
8. Customer Magnetism - Virginia
9. TopRank Online Marketing - Minnesota
10. WebMama.com Inc. - California
11. USWeb.com - California
12. icrossing - New York
13. Service Internet Solutions, LLC - Connecticut
14. iProspect - Massachusetts
15. High Position Limited - United Kingdom
16. Dexterity Media LLC - Texas
17. Neutralize - United Kingdom
18. Submit Express - California
19. 1st on the List Promotion Inc. - Canada
20. Inteliture - Utah
21. Unreal Marketing, Inc. - Pennsylvania
22. Web Targeted - Utah
23. 87 Interactive - Pennsylvania¬¬
24. VKI Studios - Canada
25. First Page SEO - Canada
26. Reprise Media - New York
27. Prime Visibility - New York
28. eTrafficJams.com - Florida
29. Fathom SEO - Ohio
30. Blizzard Internet Marketing, Inc. - Colorado

Pay Per Click Management
1. Ionic Media - California
2. Intrapromote LLC - Ohio
3. SEO Image, Inc.- New York
4. SEO Inc. - California
5. SearchAdNetwork - Colorado

Link Popularity Services
1. Intrapromote LLC - Ohio
2. Ad Maiora - Italy
3. Patrick Gavin Inc. - USA
4. TextLinkBrokers.com - Arizona
5. LinkExperts - New York

Training Programs
1. Bruce Clay, Inc. - California
2. Search Engine College - Australia
3. Global Strategies International - Connecticut
4. Laredo Group - Florida
5. Apex Pacific Pty Ltd. - New Jersey

Email Marketing
1. VerticalResponse, Inc. - California
2. Topica Inc. - California
3. Constant Contact - Massachusetts
4. Double Click - New York
5. Mailworkz.com - Canada

Content Creation
1. InfoSearch Media - California
2. Ascent Copywriting - Massachusetts
3. Content Domain - California
4. The WriteContent.com - Canada
5. Smith Content - Maryland

Press Release Marketing
1. 24-7pressrelease.com - Canada
2. PR.com - New York
3. PR Web International, Inc. - Washington
4. Business Wire - California
5. PR Newswire Association LLC - New York

Website Traffic Analytics
1. Omniture, Inc. - Utah
2. Mondosoft - California
3. Web Trends Inc. - Oregon
4. Maxamine, Inc. - California
5. Click Tracks - California

Hosting
1. Rackspace Ltd. - Texas
2. Hosting.com - Kentucky
3. Interland, Inc. - Georgia
4. Hostway Corporation - Illinois
5. GoDaddy.com, Inc. - Arizona

Web Design
1. Oxidev Interactive - Florida
2. Ionic Media - California
3. ecisive.com - Florida
4. DeepBlue - Georgia
5. 352 Media Group - Florida

Web Development
1. red : rain Solutions - India
2. Red Clay Interactive - Georgia
3. 2advanced.com - California
4. DeepBlue - Georgia
5. avenuea-razorfish.com - Washington

Click Fraud Monitoring
1. Click Tracks - California
2. Click Authority - Florida
3. KlickPatrol - Georgia
4. ClickDetective Limited - Colorado
5. Clickrisk, LLC - Canada

SEM Tools - 5
1. Web CEO - Ukraine
2. ClickDetective - Colorado
3. BidMaximizer - Australia
4. SEO Suite - Australia
5. WebPosition Gold - Georgia

Criteria Topseos.com uses to evaluate applicants include:


What are the applicant firm's competitive advantages?
How are the applicant's services and pricing levels superior to the competition?
What is the availability of customer and technical support?
What is the average response time and time-to-resolution for client problems?
What SLA does the applicant provide?
What other attributes/innovations does the applicant provide to set it apart from the competition?
What is the average rating for the firm in terms of customer service?
What is the average rating for the firm in terms of efficiency?
What is the average rating for the firm in terms of overall performance?

Internet marketing and services companies wishing to be considered for the topseos.com Top 30 Directory can complete an application by registering as a service vendor and applying for rankings at: http://www.topseos.com/index.php?option=com_rank&task=GetYourFirmRanked

Companies that wish to research and evaluate internet marketing firms can easily do so at: http://www.topseos.com

About topseos.com
topseos.com was founded in 2002 by e-ventures and serves to provide the search engine marketing industry and companies with a single source for researching internet marketing vendors as well as a place for internet marketing and service providers to showcase their services. http://www.topseos.com
 
 
bhartzer
Dealerskins, a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, announced today that it has been recognized by Google as an AdWords Qualified Company. Google awarded this status to Dealerskins based on strict qualifications including Dealerskins' team, which has three Google AdWords Certified Professionals, the size of the total AdWords accounts managed by Dealerskins, and Dealerskins' experience with AdWords campaigns.

Nashville, TN (PRWEB) July 9, 2007 -- Dealerskins, a division of Dominion Enterprises and a leading provider of automotive dealer web solutions, announced today that it has been recognized by Google as an AdWords Qualified Company. Google awarded this status to Dealerskins based on strict qualifications including Dealerskins' team, which has three Google AdWords Certified Professionals, the size of the total AdWords accounts managed by Dealerskins, and Dealerskins' experience with AdWords campaigns.

In late November of '04, Google announced a new certification program. The goal of this new program was to recognize those companies that had distanced themselves from others in the field in their abilities to design and manage Google AdWords Pay Per Click programs. In order to be considered for this recognition a company has to demonstrate a complete understanding of the Google Pay Per Click system over a period of time and also pass rigorous testing to demonstrate knowledge of all aspects of these programs.

Pay Per Click (PPC) search engine marketing is a technique to reach and attract search engine users to business web sites- when users see and click on ads that appear in search engine results. Ads are created using keywords or phrases related to web site content. When consumers search on Google using one of the keywords, the ad may appear next to the search results. Now the business is advertising to an audience that is already interested in their products or services. The consumer can simply click on the ad to make a purchase or learn more about the business.

Businesses may either create their own AdWords account and go through the time-consuming process of account setup, activation, ad campaign monitoring, reporting and optimization, or employ the services of PPC search marketing specialists such as Dealerskins, to manage all these tasks.

Dealerskins account managers are currently working with numerous clients to create complete web solutions and Internet marketing strategies that include pay-per-click programs, paid inclusion, search engine optimization, website tracking and link building strategies.

"Our staff trains constantly to stay on top of the ever changing technology of Search Engine Marketing and Optimization," said Amanda Tossberg, Marketing Director with Dealerskins. "Being recognized by Google as one of their qualified companies is an important step in making sure that we provide our clients the best management of day-to-day and long-term campaign needs."

To find out how Dealerskins can help maximize the return on pay-per-click programs through their customized solutions, contact 404.314.5089 or email Ups(at)dealerskins.com.

About Dealerskins (www.dealerskins.com):
Dealerskins, a division of Dominion Enterprises, provides automotive dealers beautiful, powerful, distinctive web solutions. The company's expertise comes from real-world dealership experience and a passion for listening and responding to dealers' needs. In fact, company founders designed, built and used the first Dealerskins websites while employed at a top-50 dealership group. Dealerskins recognized that automotive dealers require high-caliber, dynamic websites to meet car buyers' needs. Dealerskins was founded in July of 2000 to serve those needs. Dealerskins` websites have won numerous awards for excellence. For more information visit www.dealerskins.com

About Dominion Enterprises:
Dominion Enterprises, headquartered in Norfolk, Va., is a leading media and information services company serving employment, real estate, automotive, recreation and industrial markets in the United States. The company operates a variety of technology businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services including Advanced Access, PowerSports Network, and Dealer Specialties. The company has more than 500 paid and free magazine titles such as The Employment Guide, For Rent, Harmon Homes, Boat Trader, Cycle Trader and RV Trader with a combined weekly circulation of over 5 million, and more than 40 market-leading Web sites such as EmploymentGuide.com, ForRent.com, Homes.com, and TraderOnline.com, reaching more than 8 million unique monthly visitors. The company has nearly 7,000 employees nationwide and 2006 annual revenue of more than $850 million. For more information, visit DominionEnterprises.com.
 
 
bhartzer
As website owners know, obtaining a top 10 ranking at the search engines where an online storefront can be quickly spotted by a target audience that is ready to buy can be a daunting task, especially without firsthand knowledge of how the search engine works, which is why natural search expert James Martell has just released a series of free informative sessions from his sold-out Backlinks Workshop.

"Most site owners remain confused about legitimate, 'non-spammy' techniques that can be used to drive free from the search engines to their websites because they simply but lack the understanding of what it takes to obtain top rankings," Martell explains. "They don't realize that the search engines, especially Google, determine where a page is listed in the search results by analyzing others pages on the Internet that are linking to it," Martell, successful publisher, speaker and author of the Affiliate Marketers Handbook - '2006' (THIRD EDITION)," adds.

As he explains in the Backlinks Workshop sessions, the search engines use these "incoming links" (also known as "backlinks") from other sites as "votes" to determine where a website page should reside in the search results.

This explains why if a Webmaster wants a site to rank highly in the natural search results, with Google and other search engines alike, they need other search engine trusted websites linking to the site.

"In short," as Martell says, "There's just no other way."

Aside from releasing the free five 30-minute sessions for Webmasters of every level, Martell has also just announced his next live Backlinks Workshop, right on the heels of the first Backlinks Workshop, which boasted record attendance and sold out in a matter of days.

Slated to begin July 17, the engaging workshop will be delivered to participants desktops via Martell's online conference room technology, providing live, media-rich instruction of every step of Martell's proven inbound link campaign process.

This allows participating Webmasters to learn by watching then by doing, having questions answered by Martell as they go, ultimately providing Webmasters with the tools needed to develop their own links, and a thorough backlinks campaign that gets results.

The night-school style classes will be held every Tuesday, starting at 6 pm (Pacific Time) and last for approximately 90 minutes. Each session is broken into two parts: During the first part, Martell provides live instruction, followed by the second part, which includes an important interactive question and answer period with Martell and participating site owners.

Additionally, the Backlinks Workshop sessions can be reviewed at any time online or through downloadable video, MP3 audio files or written transcripts, providing participants with both the flexibility and ongoing support needed to achieve the strong results desired.

As attendees of the previous sold-out Backlinks Workshop know, website owners will learn the same techniques and strategies Martell has relied on to achieve and maintain his own online success for more than seven years now.

"The inbound link workshop is straight-forward, detailed and systematic," says student Jim Stenson. "James Martell has done it again! I know when I fully implement the system I will finally be ranking in the search engines at a level that will generate the traffic needed for my success."

Fellow student David Caban concurs.

"Martell's backlinks workshop opened my eyes to the true "secret" of getting my sites to rank highly in the search engines," he says. "I loved the week-by-week approach to learning the material and thought it was highly effective. The best part for me was that each session was recorded. Since I wasn't able to make each week's meeting, I was so relieved to know I could watch the video at a later date and still get the information I needed!"

According to both Stenson and Caban, by following along, participating Webmasters will create inbound links to their website, as well as develop a comprehensive system that provides ongoing links, with the cutting through the clutter and delivering real long-term results.

To learn more about James Martell's Backlinks Workshop, and to download five FREE 30 minute sessions loaded with spam-free strategies, tips and techniques for gaining higher rankings at the search engines, go to: http://www.BacklinksWorkshop.com.

About James Martell (http://www.jamesmartell.com)
James Martell resides with his wife Arlene and four children Adam, Justin, Shelby and Victoria in little seaside community (White Rock, British Columbia). Although a carpenter by trade, James is a self-taught entrepreneur who has been a recognized expert of natural search techniques since 1999.

James is the author of the best-selling downloadable Affiliate Marketers Handbook 2006, which now, five years later, has been revised and updated to become the most comprehensive affiliate marketer's handbook available today.

This 389-page training manual and companion video series are continually relied on by people worldwide who, using James' teachings as a roadmap, have guided themselves and their families to home-based business success.

James is also well known through the affiliate marketing industry for his legendary live Coffee Talk interviews, which include candid discussions with some of the top professionals in this field, and his Affiliate Buzz audio newsletters, both of which provide website owners new and old alike with information, resources, tips, tools and techniques on online publishing that website owners can use to achieve their own online success.
 
 
bhartzer
IndexTools (Inc.), which broke new ground last month by launching its Partnership Alliance Program, pleased to welcome Leads2Business, a dynamic online direct marketing agency as its first Strategic Alliance Partner.

"Leads2Business' personnel have a wealth of knowledge and experience in the field of web analytics. We believe that their knowledge will provide a strong background for IndexTools web analytics products in the Netherlands" - said Charlie Holbech, Head of IndexTools Partner Division, of his firm's new Holland-based partner.

The Partner Alliance Program is geared toward commitment and long-term perspective in the IndexTools partner network. Benefits to Strategic Alliance Partners such as Leads2Business now include among other things:

- Ready access to IndexTools training sessions and Professional Services
- Direct engagement in IndexTools product developments

Of particular interest to Leads2Business is an innovative program activity tailored specifically for lead generation. Moreover, IndexTools provides is partners with access to vital marketing and sales resources. As the first sales collaboration, IndexTools and Leads2Business jointly participated at the Digital Marketing Event in Amsterdam, on June 5/6.

"The partnership connects Leads2Business with one of the most important web analytics suppliers of the Dutch market: IndexTools," said Michiel van Gaalen, director of Leads2Business. "This cooperation enables Leads2Business to produce even better results from the online campaigns and optimize the web sites of our clients. We now have a direct line to the product development of IndexTools, so that we can offer a tailor-made solution. This in combination with the extended training program transforms the most complex questions into user-friendly, flexible and profitable solutions."

About Leads2Business
Leads2Business is an online direct marketing agency that helps clients get the best results from their online marketing activities. Leads2Business sets up creative and innovative campaigns that drive traffic, revenue and profits. Insight into the effectiveness of campaigns and the clients' websites are key to gaining higher ROI and customer satisfaction. That's why Leads2Business works closely with their clients in both implementing IndexTools and getting the most out of the analysis. They help define business requirements and KPI's, as well as to guide the implementation process and offer analytical services.

About IndexTools
IndexTools offers a highly customizable and scalable analytics platform for companies' online marketing activity in each phase of the customer lifecycle. With IndexTools Web Analytics and Bid Management, businesses gain accurate, insightful and timely intelligence about the effectiveness of their online marketing.

IndexTools' services have boosted the online performance of more than 3000 clients worldwide, including Tesco, Vodafone, PriceRunner, and Jamba. IndexTools serves its worldwide client base directly and through a network of more than 200 local partners in over 25 countries around the globe. IndexTools was founded in 2000, operates from New York City, US and has an extensive Technology Development Center in Budapest, Hungary EU. IndexTools' competitors include Webtrends, Visual Sciences (WebSideStory), Omniture and Coremetrics.
 
 
bhartzer
Journalists are increasingly relying on blog content as they write stories and corporate blogs are now an important way for businesses to reach members of the media, says David Meerman Scott, author of The New Rules of Marketing & PR: How to use news releases, blogs, podcasts, viral marketing & online media to reach your buyers directly.

"Until very recently, the only way to influence journalists was to have a direct personal relationship with them or to send out a generic press release and hope for the best," says Scott. "But today, blogs allow organizations of all kinds to tell authentic stories directly to the market. Journalists increasingly rely on blog content when they are researching stories."

Over the course of more than a year of research for his upcoming book, Scott reviewed hundreds of blogs and interviewed dozens of bloggers who have found success. He also spoke with journalists to understand how the put their stories together. The book includes dozens of case studies of organizations that use blogs, podcasts, online media, and viral marketing.

"Smart marketing and public relations professionals understand that corporate blogs are one of the best ways to deliver their story and influence journalists, but press releases and personal relationships are still part of the overall mix," Scott says. "Business blogs make it easy to deliver a viewpoint into the sprawling marketplace of ideas. When the posts are indexed by search engines and delivered via RSS feeds, journalists all over the world will see the thoughts and ideas and they will command attention. If the posts are compelling, stories will be written."

Scott's book "The New Rules of Marketing & PR: How to use news releases, blogs, podcasts, viral marketing & online media to reach your buyers directly" is available wherever business books are sold. The book features a foreword by Robert Scoble, Vice President Media Development, PodTech.net, co-author Naked Conversations, and blogger at Scobleizer.com. ISBN: 0-470-11345-6

David Meerman Scott is an online thought leadership and viral marketing strategist. The programs he has developed have won numerous awards and are responsible for selling over one billion dollars in products and services worldwide. He is also an instructor for Pragmatic Marketing and he has lived and worked in New York, Tokyo, Boston, and Hong Kong and has presented at industry conferences and events in over twenty countries on four continents. Check out Scott's ideas on his own popular marketing blog.
 
 
bhartzer
Michael Campbell an internet marketing consultant, coach and author, today published Internet Marketing Secrets Issue #124, which is read by over 35,000 internet marketing professionals, search engine optimizers, affiliate marketers, sales people, and webmasters around the world.

In This Edition #124:

1) The Secrets of Selling More.
2) Letting Your Own Morals Guide You.
3) SEO Training for Competitive Markets.
4) Best Way to Monetize Type-In Traffic.
5) Passive Income from Your phpBB Forum.
6) How to Profit From Google's Universal Search.
7) How Practicing the Fundamentals Leads to Success.
8) The Biggest Mistake in PPC (pay per click) Advertising.

Pricing & Availability:

The newsletter is a free PDF download. Bonuses include Michael Campbell's best-selling ebooks Clickin' it Rich and Revenge of the Mininet (a $125 value) free when you subscribe to the Internet Marketing Secrets Newsletter.

Published since 1999, the Internet Marketing Secrets newsletter provides breaking news, FAQs and real world testing in SEO, SEM, search engines, affiliate revenue, PPC advertising, sales, persuasion and conversion, in addition to inspirational articles and encouragement.

Michael Campbell is a search engine optimization specialist and highly sought after internet marketing consultant. He has written three best-selling books on internet marketing, several white papers, and has contributed to dozens of internet related publications and software packages.