Bill Hartzer

Google Closing Hosted Domains in Google AdSense

Google has made the decision to retire the “hosted domains” product that they've through the Google AdSense system. Based on an e-mail straight in the Google AdSense team, they've evaluated the advantages of their companion network and decided to retire the Hosted Domains program with Google AdSense. This system shutting down is different than the Google AdSense for Domains system, although.

In the future, undeveloped domain names will only be served via their current Google AdSense for Domains distribution network. I personally do not recall getting any of my parked domain names utilizing this system, but apparently I've 4 domain names that use or used this system.

Here is much more info from Google:

After evaluating the advantages of our companion network, we’ve made the decision to retire the Hosted domains item within AdSense. Going forward, undeveloped domains will only be served through our current AdSense for domains distribution network.
Key dates

If you have hosted domains in your AdSense account, they will be affected by this upcoming alter, that will stick to the routine below:

February 22: AdSense publishers can no lengthier start utilizing the Hosted domains product.
March 21: You'll no lengthier be able to create new hosted domains.
April 18: Hosted domains will become inactive and it'll no longer be possible to earn from them.
June 27: Hosted domains will no lengthier be available in AdSense accounts.

How you can continue monetizing

To carry on monetizing your undeveloped domains, you'll have to migrate your domain portfolio to a new domain parking provider of one's option. Domain parking companies specialize in monetizing undeveloped domains, provide competitive rates, and will help you migrate your domain portfolio. To obtain started, follow the steps in our guide to migrating your hosted domains.
Impacted domains

To see whether or not you'll be impacted by this change, click Hosted domains under “Domains” on the My advertisements tab of one's AdSense account.

The hosted domains listed right here will all be impacted by this alter regardless of status, and can ultimately stop earning income inside your AdSense account. Details on upcoming modifications to Hosted domains:
Bill Hartzer

IFTTT for Search Engine Optimization

When you have at any time labored with an auto scheduler for tweeting, you know how helpful they're. It is great to be able to schedule automatic tweets to become tweeted at particular times. Right here is how so setup and use IFTTT for Search Engine Optimization duties.

There are several duties that are just automatic type of tasks that you can setup which will conserve you time. Like personalizing and automating a concept to people who are new followers on Twitter, for instance. But how about combining the use of email with other duties, this kind of as particular email messages which you get or other kinds of information, such as email messages which you have sent out?

IFTTT can be utilized in a positive way for search engine optimization automation, and will assist you to keep track of certain things. So, that is why this really is called "If this then that".

Obviously, sometimes this kind of automation backfires, like whenever your ideas alter, and you’ve been tweeting about having a great time at destination A, when you are submitting pictures, and standing updates about being at destination B. It would be nice to possess some thing set up so that on a certain action happening, an additional action requires location. Now, you not have to wait for this type of expertise, because there is Ifttt.

Ifttt is really a website, currently in beta, that permits internet customers to make tasks that drop in to the construction of: if this then that. The “if this” part from the equation is really a set off like “when I’m tagged inside a photograph on Facebook” or “I send a tweet on Twitter”. The trigger then leads to another task to happen - hence the “then that” component from the setup. The end task component may also be setup inside a similar fashion like “send me an email”, or “create a status message on Facebook”. So an instance mixture that could be used around the Ifttt website is “If I’m tagged in a photograph, produce a status update on Facebook”, or “If someone retweets my tweet, send me an e-mail update”. Ifttt is produced to work with a number of social media platforms, this kind of as Twitter, Facebook, Instagram, and your e-mail. Establishing an account on Ifttt is pretty simple.
Bill Hartzer

Writing Effective Meta Description Tags

Frankie DeSoto, an Seo expert at Standing Dog, has been creating about search engine optimization. His latest weblog post is about effective meta descriptions and just how it is important to write an effective meta description tag for every web page of one's web site.

There are many rules of thumb with regards to writing meta description tags. Keep in mind first and foremost that the meta description tag can and will be used as a part of your actual search engine outcome listing. So, it is essential to create this well to ensure that the users are enticed to click around the actual search result listing and visit your site. Here are a few other important meta description tag tips:

Probably the most essential job of the meta description would be to inform the searcher of what they’ll discover when they visit your website. They are brief snippets of text that incorporate keywords and ultimately perform because the advertising copy that influences the searcher to click. The descriptions should utilize target keywords in an smart and natural way. Very similar to with title tags, you don’t want to write sentences that don’t seem sensible simply to function in your keyword phrases.

A common rule of thumb would be to keep your meta descriptions between 155-175 characters, with spaces. This really is the number of characters the search engines will generally show inside the search results. Any longer and also you risk viewing them shortened within the search results. It's important to work your keyword phrase into the beginning from the description to ensure it'll be displayed. I'd recommend including your phrase inside the first 120 characters if possible.
Bill Hartzer

Local SEO Expert Launches Argent Media

Chris Silver Smith, a local search engine optimization professional based within the Dallas/Fort Worth area, has launched Argent Media, a search advertising company.

Chris Silver Smith is no stranger to the nearby search engine optimization industry. He previously headed up the technologies division for Verizon’s Superpages.com, 1 in the nation’s leading web telephone book. While at Superpages.com, Chris set up Superpages.com’s advanced local Search engine optimization construction - which still provides them with beneficial rankings on thousands of geography + business keyword combinations.

Following operating at Superpages, Chris worked at two internationally famous search engine marketing companies, NetConcepts (that has been acquired by Covario), and KeyRelevance.

Chris currently has 5 patents pending. His function has been showcased in several publications, and he regularly contributes posts to Natural Search Weblog, Nodal Bits, and Search Engine Land (that is the top online publication dealing with compensated and natural search advertising). Chris is a normal speaker in a quantity of technologies and advertising conferences, and he presently serves on the Board of Advisors for Universal Company Listing (UBL) and on Thomas-Reuters FindLaw’s Seo Advisory Board.

Argent Media provides search engine optimization consulting, particularly specialized in Local Seo, which focuses upon achieving higher rankings in nearby search results, such as in Google Place Search, Google Maps, Bing Maps, and Yahoo! Local.
Bill Hartzer

Search Engine Optimization: Keywords in Heading Tags

For search engine optimization functions, it's important to use keywords in heading tags. The keywords which you use within the heading tags for every of your web page are extremely essential. You need to be utilizing H1, H2 and H3 tags in your website. In the event you are not presently performing so then it is suggested which you implement such a format. This will allow you to get more results from the keywords that you use in those tags. Ultimately, that will permit you to be more effective with your search engine optimization techniques.

It's important to understand how you can use heading tags as well a when to make use of them. Use the H1 tag across the title of your item or service. This ought to be the keyword that you plan to target with that particular web page. This is important to complete because that's what tells the search engines that these specific words found on that page are the most significant from all of them which are displayed on that page.

You are able to begin out using the keyword or phrase exactly the same font, dimension, as well as bold because the rest of it. Then you can use a design sheet to change the various components of the H1 tag. Even if you aren’t selling items or services, your website can nonetheless benefit in the utilization of heading tags. Any page which has content material on it ought to have its own heading. When you have a blog, then the post title should be considered the H1 tag.

When you have sub sections of an article, that is whenever you would use H2 and H3 tags. You also need to make sure you use suitable header tags for the numerous types of pages discovered around the common website. This can consist of the about us page - where you would use about us as the keywords in the H1 tag.

With the use of heading tags in your web pages, you offer some kind of structure that's the foundation of it for the search engines. They rely on you telling them the H1 tag will be the most significant a part of that particular web page that's being indexed. It's important to make use of these heading tags on every single internet page. It'll definitely help you to obtain higher rankings in the search engines. Like a excellent tip, your H1 tag ought to be the same as or extremely much like what you have as your title tag.

About Bill Hartzer
Bill Hartzer is an internet marketing consultant. Mr. Hartzer consults with businesses on services such as search engine optimization, social media marketing, and on-line reputation management, and corporate web site marketing for medium and large companies.
Bill Hartzer

Search Engine Optimization: Review Your Link Reputation

It is very important which you understand what your link reputation is. Many consumers are really diligent in doing this kind of an investigation before they purchase something on-line. It doesn’t matter how good your product or service is or the price… if they can’t find great info from other customers about your business they will not buy it. There is just too much of a risk that it will likely be a road to disaster.

Therefore, among the objectives within the world of e-commerce has to be making and securing a very great reputation. To locate out what's going on with it at this time, visit Google because it's the #1 search engine that individuals use today. Type inside your company title and see what comes up.

Undergo the first couple of pages and see what is listed. However, I inspire you to go at least 5 pages deep to get an excellent deal of information. This kind of digging helps you to see what individuals have to say about you. Probabilities are you can also discover out if there are a few solid links to your website or not becoming recognized in that search engine for possible visitors.

Throughout this kind of search, you are extremely most likely going to encounter some profiles. A few of them might be social media profiles due to the explosive utilization of it online today. Nevertheless, they will not have links in them, just your business title most of the time. To assist you with improving reputation and ranking, get in touch using the various website owners and see if you can obtain a link place in there as link text for your business title.

Back towards the concern of your reputation, kind in your business name and also the reviews behind it. There you'll see what consumers need to say about you. If there are negative comments, then attempt to get in touch with those customers and address their issues. Discover from what's being stated too. For instance, if you have complaints about customer service not getting back to them vamp up that area of your business to make it stronger.

Numerous of the websites with reviews will also permit you to make feedback. That is your chance to make amends. Take responsibility, thank the person for sharing information, after which state the way you strategy to right the issue. This type of improvement in your component will hold lots of clout with those thinking about buying some thing from you. It is a good way to improve your reputation.
Bill Hartzer

Why the Facebook Initial Public Offering is Key

Facebook has lastly filed for his or her Initial Public Offering. The S-1 documentation offered a little more insight into how the business has generated their income. Here is what we discovered from the Facebook Initial Public Offering, the Facebook IPO.

Let's first take a look at the Facebook IPO filing, the Facebook S-1 documentation. In the document, Facebook talks about their mission:

The Facebook mission would be to make the world much more open and connected.

Individuals use Facebook to remain connected with their family and friends, to discover what is going on in the world around them, and to share and express what matters to them to the people they care about.

Developers can use the Facebook Platform to construct applications (apps) and websites that integrate with Facebook to reach our global network of customers and to construct products that are more personalized, social, and engaging.

Advertisers can engage with over 800 million month-to-month energetic customers (MAUs) on Facebook or subsets of our customers according to information they have chosen to share with us like their age, location, gender, or interests. Facebook offers advertisers a distinctive mixture of attain, relevance, social context, and engagement to enhance the worth of their ads.

Facebook believes that they are at the forefront of enabling quicker, simpler, and richer communication between individuals and that Facebook has become an integral part of numerous of our users’ daily lives. Facebook has experienced rapid growth within the number of customers and their engagement.

Facebook goes on to talk about Facebook creates worth for Facebook customers, and they also speak about the foundations in the social web:

How Facebook Creates Value for Users

Facebook's leading priority is to build helpful and engaging goods that enable you to:
-- Connect with your Friends. With 845 million MAUs worldwide, our users are increasingly able to locate and remain linked with their buddies, family, and colleagues on Facebook.

-- Uncover and Discover. We believe that users come to Facebook to uncover and learn much more about what's going on within the globe about them, particularly within the lives of their family and friends and with public figures and organizations that interest them.

-- Express Yourself. We enable our users to share and publish their opinions, ideas, pictures, and activities to audiences ranging from their closest friends to our 845 million customers, giving every consumer a voice within the Facebook neighborhood.

-- Control What You Share. Through Facebook’s privacy and sharing settings, our customers can manage what they share and with whom they share it.

-- Expertise Facebook Across the web. Through apps and web sites constructed by developers utilizing the Facebook Platform, our customers can interact with their Facebook friends while taking part in games, listening to music, viewing movies, studying news, and engaging in other actions.

-- Stay Linked together with your Buddies on Mobile Devices. Via the mixture of our mobile sites, smartphone apps, and function phone products, users can bring Facebook with them on mobile gadgets wherever they go.

Foundations of the Social Web

Facebook believes the internet, which includes the mobile web, is evolving to turn out to be much more social and personalized. This evolution is making much more rewarding experiences which are centered on individuals, their connections, and their interests. Facebook believes that the following components type the foundation of the social web:

-- Genuine Identity. Facebook believes that utilizing your actual name, connecting for your real friends, and sharing your genuine interests online create more engaging and meaningful experiences. Representing yourself with your genuine identity on-line encourages you to behave with the exact same norms that foster trust and respect inside your every day life offline. Authentic identity is core to the Facebook experience, and we think that it's central towards the long term in the web. The Facebook terms of service need you to use your real name and we inspire you to be your true self on-line, enabling us and Platform developers to supply you with more customized experiences.

-- Social Graph. The Social Graph represents the connections between individuals and their friends and interests. Every individual or entity is represented by a point within the graph, and the affiliations in between individuals and their friends and interests type billions of connections between the factors. Facebook's mapping in the Social Graph allows Facebook and Platform developers to construct much more engaging consumer experiences that are according to these connections.

-- Social Distribution. Over time, people are consuming and creating more kinds of info at a quicker pace across a broader range of gadgets. The growing volume of info tends to make it challenging to locate meaningful and trusted content material and also to effectively make your voice heard. Facebook organizes and prioritizes content material and serves as a potent social distribution tool delivering to customers what we think they'll find most compelling according to their friends and interests.

So, is investing in Facebook, throughout their Facebook Initial Public Offering, for you? Nicely, that truly stays to become seen--if you've the money to invest, and also you are willing to take a danger, it may be for you personally. But keep in thoughts that the stock cost may really go down, just ask the folks more than at Groupon, their stock is much less than for what it was initially offered.
Bill Hartzer

Adding Content On Your Website for SEO

Adding content to your website is very important if you would like your website to become attractive to users and also you want to rank higher within the search engines. However, the volume of content that you have is not almost as essential as the overall quality of it. This is where many people make a mistake because they fail to optimize what they place on their internet pages, so the miss the ideal chance to improve SEO efforts.

Too frequently though individuals will just plan their initial website. They've a number of internet pages and they produce them and call it great. Your web site should usually be a function in progress to ensure that it continues to create new guests for you. This will also make sure which you get plenty of repeat traffic from individuals which have been there before. Your website will carry on to be trendy and present with new content instead of turning out to be dull and outdated more than time.

Studies indicate the top ranking sites around the search engines out there are those that have regular updates to their web pages. Additionally they include a great deal of extremely great content that is related to that their site is all about. You have to assess all of it in the view in the search engines like google. They know that if they want to be of value towards the customers they have to give them the best feasible experience.

This is why Google will be the search engine of choice - they offer plenty of info on any topic. There's typically not any reason for a customer of Google to go to any other search engine. They are going to discover what they need higher within the pages of search results that come back to them. If that wasn’t the case then they could be beginning with other search engines like google. If you want to place nicely in Google, then you must continually be adding great content for your internet pages.

It is a good idea to obtain in to the habit of routinely adding content to your website. You may determine to create it in your personal. However, you can also outsource to a ghostwriter that may provide you some fresh content on a weekly basis. This is a cost effective method of obtaining getter rankings and which will usually also increase your conversion prices. There will always be new subjects in your niche that you can use to add content with. Make certain you optimize what you add with key phrases that customers will probably be typing in to the numerous search engines like google.

An Internet Marketing Consultant Can Help
Bill Hartzer is definitely an internet marketing consultant and has been actively practicing search engine marketing and internet marketing because 1996, even before search engines like Google like Google entered the image. Using search engine optimization biggest practices and his internet marketing know-how, Mr. Hartzer has been using web site content creation, internet marketing, and search engine optimization methods to obtain the “free traffic” from the search engines and websites.
Bill Hartzer

Adding a Breadcrumb Trail On Your Website for SEO

You might want to consider adding a breadcrumb trail for your web site! This really is extremely simple to complete and fairly effective. It involves providing a set of links in your web pages. This enables guests to be in a position to obtain back to exactly where they were previously. It can also allow them to obtain to higher pages in the overall hierarchy of your website. There are many advantages to having this kind of components in place.

1st, it makes your whole website more consumer friendly. This implies that guests are more most likely to invest time there. Additionally, it implies that they are more most likely to bookmark your site and return again in the long term. Studies display the lengthier a visitor remains on your website, the more most likely they're to create a purchase.

A lot of the major search engines out there actually keep track of the quantity of time that guests stay in your website. That info is used to help rank you. Therefore, you would like to take action to do what you are able to to not only get visitors but to help keep it in your web site. This method of leaving a breadcrumb trail may also give you a huge benefit more than your rivals because of your level of SEO being more detailed.

Having a breadcrumb trail in location, your text hyperlink may have the capability to also hyperlink to other pages that have similar associated subjects. It assists to simplify the overall construction for navigational purposes. This kind of linking is extremely effective too when you consist of relevant key phrases and phrases.

It is worth taking a great look at your web site to view where you can make improvements with a breadcrumb trail. If you are not using this type of navigation you then are shooting yourself within the foot. Time and time once more, it has been proven to be a valuable method to improve ranking within the search engines like google. It has also been confirmed to be so appealing to visitors that they will remain lengthier and be more inclined to make a purchase when you have an e-commerce website.

An Internet Marketing Consultant Can Help
Bill Hartzer is definitely an internet marketing consultant and has been actively practicing search engine marketing and internet marketing because 1996, even prior to search engines like google like Google entered the image. Utilizing search engine optimization greatest practices and his internet marketing know-how, Mr. Hartzer has been using web site content creation, internet marketing, and search engine optimization techniques to obtain the “free traffic” from the search engines and web sites.
Bill Hartzer

Attractive Mobile Websites

Matt Hamilton, from Near Coast Media, lately shared an expertise with his intelligent telephone whilst out on a Friday evening. He talks about his mobile experience with his smart phone, searching for a restaurant, and also the results he got when using a mobile phone to locate a restaurant. And how companies can make their web site attractive to mobile users.

Nearby businesses need to be very conscious that it isn't just a website that they should work on to become attractive. Companies also have to make sure that their web site is attractive to intelligent phone users, particularly if the business is something like a restaurant, night club, or other business that may attract mobile customers.

There are several ways to make your business attractive to mobile users, and it isn't very difficult. There are many options, from services to plugins for WordPress as well as other kinds of web site add-ons which will alter your web site and make it readable by those using a mobile phone.

So, you don't necessarily have to spend a great deal of money re-doing your web site. But you do have to be aware that your website should be attractive to mobile users.